Petersen, a Senior Executive with GoldMine CRM, Assumes Host Duties This Month on the Live Internet Radio Program with Podcast Replays
Lynden, WA – – July 23, 2018 – – James W. Obermayer, co-owner of the Funnel Media Group LLCTM and publisher of its Funnel Radio Channel (a live-streaming internet radio station), announced that Paul Petersen, Vice President and General Manager of GoldMine CRM, will be the permanent host and prime sponsor for CRMRadio.com.
CRM Radio is targeted to SMB owners and management – with a focus on topics from Technology, Sales, Processes and Leadership issues important to SMBs. CRM Radio will continue to air biweekly on Thursdays at the 11:00 am Pacific Standard Time (UTC-7 hours) time slot. It follows SLMA Radio with multiple program hosts at 10:30 a.m., and precedes Sales Pipeline Radio with Matt Heinz at 11:30 a.m.
CRM Radio interviews industry authors and experts, executives, chief marketing officers, salespeople and end users. The program tackles tough subjects: customer relationship management (CRM) successes and failures, new software, training, leadership or lack thereof, and all things CRM.
Obermayer said, “Paul Petersen has been a frequent guest on CRMRadio.com. His long association with customer relationship management and GoldMine CRM, and his deep knowledge of CRM strengths, weaknesses and applications, will bring a fresh perspective to the discussions about CRM and its continuing role in the sales process.
About Paul Petersen
Petersen is the General Manager and Vice President of GoldMine. His career spans working with sales and marketing systems and processes, having developed, managed, and sold for companies including McDonald’s Corporation, General Electric, Symantec, and Allied Van Lines. He now has 19 years with a CRM background at GoldMine. He holds a JD from Loyola University of Chicago and was one of the first to be awarded the Professional Certified Marketer designation by the American Marketing Association.
Headquartered in South Jordan UT, GoldMine is published by Ivanti. GoldMine is a leading provider of CRM solutions for small and mid-sized businesses worldwide. More than 25 years ago, GoldMine helped pioneer the CRM industry. Their long-lasting durability is due in part to their focus on being simple, affordable and proven.
About the Funnel Radio Channel
The Funnel Radio Channel is the successor to SLMA Live, the internet radio channel that has published live-streaming radio programs and podcasts since 2010. Starting with the single show, SLMA Radio, the Funnel Radio Channel has 18 program hosts on eight programs and has a download audience exceeding 200,000. For information, contact [email protected].
About the Funnel Media Group
The Funnel Media Group LLC™ addresses the streaming digital revenue needs of sales and marketing professionals in the B2B and B2C spaces. The company has three business units: its 7,500-member Sales Lead Management Association™, Funnel Radio™ that produces live internet radio programs, and the B2B Podcast Directory. In each area, we believe that managing the disciplines of marketing and sales, and the tools they use, have a measurable impact on a company’s current and future revenue stream.
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