As our Market Dominance Guys continue this road trip book signing tour with Helen Fanucci, Chris emphasizes the significance of practicing sales conversations in order to become a high-performance salesperson, with the script being the key to unleashing creativity in sales. Helen tells the story of her experience cold-calling using ConnectAndSell, a script, and how it affected her Fitbit. Deborah Fell gives commentary on last week’s episode with Tom Zucker, Managing Director at EdgePoint Capital. Tom emphasizes that gross margin is becoming a critical indicator of a company’s value and that sustained margins are a reflection of the company’s worth. He stresses that businesses need to offer distinct value propositions that set them apart from competitors and resonate with their clients and customers. Tessa, Cheryl, and Mat had the pleasure of talking with Lauren Rothwell, Co-Founder and CEO of Blaze, to discuss the impact of AI and machine learning on the marketing landscape. From data collection and analysis to natural language processing and image generation, these technologies are transforming the way we approach marketing. Future host, Rob Brodo from Adventexe had a great series on the Foundation of Business. Episodes include: Transform Employee Performance with Strategic Insight, Breaking Down Financial Metric Silos: Ensuring Consistent Understanding Across the Company, Achieving Competitive Advantage Through a Comprehensive Competitor Analysis, and Mastering Competitive Analysis for Sales Success. Valuable for all sizes of businesses.

Market Dominance Guys from ConnectAndSell and Branch49 hosted by Chris Beall and Corey Frank

Guest: Helen Fanucci, Author, Transformational Sales Leader, Microsoft

What Do a Fitbit and Surfboard Have in Common with Cold Calling?

Leader Generation from Mod Op hosted by Tessa Burg, Mat Segal, and Cheryl Boehm

Guest: Lauren Rothwell, Co-Founder and CEO of Blaze

Unscripted: Bonus Episode On AI & Machine Learning

Success Beneath the Surface from Chief Outsiders, hosted by Deborah Fell

Guests: Tom Zucker, president of EdgePoint Capital

Commentary: Family Dynamics are Consistent Among Businesses of All Sizes

Rooted in Revenue hosted by Susan Finch

Guest: Rob Brodo, Co-Founder and CEO, Advantexe

Foundations of Business Series
Transform Employee Performance with Strategic Insight
Breaking Down Financial Metric Silos: Ensuring Consistent Understanding Across the Company
Achieving Competitive Advantage Through a Comprehensive Competitor Analysis
Mastering Competitive Analysis for Sales Success.

Listen to the series.

Know, Grow, Go! from Holy Trinity Catholic Parish with Fr. Bill and Deacon Brett

Jesus, our Life-giving Water