I was inspired by a recent episode of Leader Generation from Mod Op, in which Tessa Berg welcomed Patty Parobek to discuss Mod Ops' new AI Playground and the process they use to test out generative AI tools such as Claude, ChatGPT, and over 400 others so far. Their AI Council thoroughly goes through the [...]
I see more and more hosts turning their teams loose (I'm avoiding "unleashing" because that's such an AI favorite word) on creating quick clips to add to a glut of thoughtless content. I'm enjoying tools like Opus clips, but sometimes in this case, it thought there were three people in the episode. Typically, we review [...]
As an instructor for the Direct Marketing Association of Northern California, Susan Finch regularly updates her hands-on workshops. This is for tomorrow's Podcasting Production Masterclass Part 3: Publish, Promote, and Grow! This is a quick checklist of 13 items you should have ready before you launch. It's only a taste of the course, but [...]
We edit so many shows. We have seasoned hosts, new hosts, seasoned guests, and first-time guests. They each bring their speech patterns along with their knowledge and expertise. A common occurrence is someone who trails off with the final words in a sentence. This can be a problem for the host or the audience because [...]
I want to share the immense value of investing in your team members' skills. We all know how rapidly technology advances, and keeping up is crucial. Instead of relying on external help, why not empower your existing team? Imagine the impact of offering educational opportunities to your team. It demonstrates your genuine support for their [...]
How many podcast hosts have that book itching to get out of them, but they don't have the time? What about the podcast host that started a podcast to help them create content for their book and they never got any further? How about starting a podcast so you can easily create and publish a [...]
What is the point of having a business podcast? As an entrepreneur, should you be thinking of having one? Susan Finch replies to that question with an emphatic yes. In this conversation with Doug C. Brown, she makes the case for why every company, small and large and everything in between, should consider having a [...]
Speaking gigs (on-site workshops/conferences) are nice for a resume, which generally helps you get more speaking gigs, but aside from that, unless you have a booth at the conference, most don’t have a high rate of return. If you are strictly a speaker and your income comes from the actual speaking event only and you [...]
Whether it's a gift for yourself, someone you report to, or someone on your team, here's a list of Amazons Best Sellers in Business Ethics from the other day. We liked the variety of writing styles in this list and the topics very much and wanted to share it with you. This was a snapshot [...]
While listening to Sales Lead Management Radio this week, I was reminded of one of the most important lessons I took away from high school about setting goals and how to make them possible. My teachers and parents always told me to be smart. As I walked out the door to a party, before I [...]