In these highlighted segments from Q1, Chris Beall and Corey Frank are joined by expert guests Shane Mahi and Helen Fanucci to explore critical topics for sales and marketing leaders navigating the evolving landscape of go-to-market strategies, data-driven targeting, and the impact of AI on authentic human connection. You’ll hear eye-opening insights on the future of software development in the age of generative AI, why conversations are the often-overlooked key to unlocking your total addressable market, and how to coach reps effectively by providing immediate feedback. Helen shares her framework for leveraging proprietary data to identify your best opportunities and align resources accordingly. The discussions also examine the challenges of territory assignment and the power dynamics of sales leadership. Shane and our hosts dive into balancing the power of AI tools like ChatGPT with the irreplaceable value of genuine, trust-building conversations. These clips from Chris, Corey, Shane, and Helen will help you learn how to position your organization for market dominance through the right mix of data-driven strategy, technological leverage, and authentic human engagement.
Deborah Fell welcomes Kyle Buckett to Success Beneath the Surface, a former Navy SEAL and author of “Leadership is Overrated.” Buckett shares lessons from his military career and consulting work, emphasizing the importance of trust, delegating authority, and developing leaders at all levels. “Great people working together really makes elite teams. And when you have elite teams, you have organizations that become elite,” Buckett notes. Listen to this episode, “Lessons from a SEAL: Culture Improvement with Culture Fit to Build Your Elite Team,” to discover insights that can help transform your organization’s culture and performance.
This episode of Rooted In Revenue will give you an actionable list to evaluate your current tech stack. Lany and Susan will also give you ideas on what to look for when evaluating new pieces to your tech stack. Did you know that anything you log in to for your business is part of your tech stack? Lany will give you her strong opinions on several pieces of software and tools. Susan will give some real examples of ways to test what you are using and lock it down to make it more effective.
Volunteer time management is often overlooked as a value, as an asset. But it is the most valuable donation your organization receives. The dollars you receive are precious – are they being used most effectively? Tracking the time your staff and volunteers spend will help you see where you are getting the best outcomes and where you may be spinning your wheels. Listen to this short episode for some ideas about time and volunteers.
