Pre-call Sabotage, Courting Discomfort for Success, Retention Reimagined
In this episode of Market Dominance Guys, Chris Beall challenges conventional wisdom about pre-call research in cold calling. Drawing from a recent real-world experience, Chris dives deep into the mathematics and psychology behind sales conversations. Is extensive research before each call genuinely beneficial, or could it hinder your team's effectiveness? Chris presents a compelling case [...]