On Success Beneath the Surface, Clay Spitz of Chief Outsiders is embarking on a new phase focused on helping others reach their peak performance rather than stepping into traditional retirement. His candid insights about business development, trust-building, and the importance of continuous learning reveal why he’s been such a transformative force at Chief Outsiders. The conversation captures the excitement of new beginnings and the bittersweetness of change as Clay prepares to shift from his role while remaining connected to the company he helped shape. This final segment offers a masterclass in authentic leadership, the power of genuine relationships, and the art of graceful transition. Through their natural rapport and thoughtful exchange, Clay and Deborah demonstrate the principles of trust and communication they discuss, making this farewell conversation instructive and deeply moving.
What if the key to future-proofing your digital marketing strategy lies in human connection? In this episode, Phil Schraeder, CEO of GumGum, talks about a contextual-first approach to marketing. He shares how this AI-powered strategy allows brands to connect with consumers by focusing on their real-time experiences rather than relying on personal data. Phil explains how understanding a consumer’s environment helps brands deliver ads that resonate more authentically. He introduces the idea of the “mindset era,” where technology helps marketers match the right message with the right moment, driving stronger engagement.
Aron Placencia and Anand Karasi from Glider.ai join Chris Beall and Corey Frank on Market Dominance Guys to tackle the perennial challenge of talent acquisition in sales. They’re not just talking about finding “good” people – they’re on the hunt for true “A players.” How do you spot them? What makes them tick? And how can you build a team full of them? From the pitfalls of traditional hiring to the power of curiosity in sales, this conversation pulls no punches. Tune in as they break down Glider.ai’s fresh approach to assessing and hiring top talent and why it matters in today’s cutthroat sales landscape.
Susan Finch and Lany Sullivan plunge into the muck of a crucial but often overlooked aspect of business operations: the client intake process. Coming fresh from their previous episode on intellectual property, they explore how even successful businesses like Susan’s (with 20 years of experience) can benefit from implementing structured intake systems. Whether you’ve been in business for six months or two decades, this episode reveals why having a clear, systematic approach to onboarding clients isn’t just about organization – it’s about increasing revenue, saving time, and working with clients who bring you joy. You’ll learn practical tips for creating effective intake forms, structuring service packages, and avoiding common pitfalls that lead to scope creep and revenue loss. If you’re tired of “winging it” with clients or want to streamline your business processes, this conversation offers actionable insights to transform your client onboarding experience.
Leigh and Sally were live from the Validation Institute’s Health Benefits Nation! In this week’s episode, Stephanie Koch, Director of Human Resources for Hendry Marine Industries, joins the show fresh off being named one of the Top 25 Benefits Leaders in the Country to discuss her work as an HR leader to assess the needs of those on the plan and provide them with a solution that works for them!
Deacon Brett talked about real change. Real change requires radical honesty, and we could all use a bit more honesty in our public lives, our private lives, and our prayer lives. Don’t be afraid of the truth when you pray. Don’t ignore what’s going on inside. Embrace who you are—and where you are.
We hope you enjoy these and the rest of this week’s playlist.
