Corey Frank and Chris Beall are taking cold-calling to places it’s never been before. What happens when you combine the precision of a golf swing with the art of a sales conversation? Our guests Gerry Hill from ConnectAndSell and Josh Smith from CRO Connected decided to find out by creating what might be the world’s first cold-calling golf course championship. Armed with ConnectAndSell’s mobile app, headsets, and a film crew, these brave souls tackled both fairways and prospect objections simultaneously, creating what Chris Beall calls ‘beautiful lunacy.’ Whether you’re a sales leader looking for innovative ways to engage your team or just someone who appreciates the hustle of trying something absurdly difficult, this episode showcases what happens when you take your craft seriously enough to have fun with it.
In a world obsessed with ROI and KPIs, the most valuable asset might be sitting across from you at lunch.” This bonus conversation between Deborah Fell and Harold Green reveals something we often overlook in our digital-first world. The genuine human connection that developed between two professionals who met by chance at a networking event stands out in this conversation. What started as a simple lunchtime conversation led to ongoing professional relationships and shared business insights that span decades. Listen as Deborah and Harold reminisce about mutual connections, track the careers of shared acquaintances, and discuss how organizations like Vistage, TEC, and CEO Connections create environments where these vital relationships can flourish.
Is your performance marketing strategy keeping up with the rapid changes in data, AI, and media attribution? In this episode of Leader Generation, Tessa Burg talks with Jeremy Haft, Chief Revenue Officer at Digital Remedy, about how brands can navigate these shifts to drive real business results. Jeremy shares insights on how marketers can connect the dots between upper-funnel awareness channels and performance-driven outcomes, proving the value of every marketing dollar spent. He also dives into the role of AI in creative personalization, the deprecation of third-party cookies, and how brands can future-proof their strategies. This isn’t just small talk – it’s the foundation of business resilience. When Harold mentions that “every conversation is an important conversation to be had,” he shares a philosophy that has helped him navigate multiple successful ventures across different industries.
We hope you enjoy these and the rest of this week’s playlist.
