Artificial intelligence is transforming sales, whether we’re ready or not. In this episode, we dive deep into questions sales leaders have about leveraging AI amidst the hype and uncertainty. What’s driving adoption? Where can bots add value now vs. someday? We debate ethical considerations and the threat of/or replacing human jobs. Shane Mahi joins Chris and Corey for the first in a three-part session.
When established “truths” in business become outdated, companies that fail to adapt often struggle. In this episode commentary, host Deborah Fell explores a Mark Twain quote on questioning assumptions with guest Barry Traylor, co-founder of Sales Mastery. Barry explains why the “perfect prospect profile” can limit a company’s vision and relationships. He advocates customizing outreach to understand individual customers’ needs better rather than treating everyone equally. He also discusses how adding value and sharing insights, not just selling, builds meaningful business connections over time. For growth-focused executives, re-evaluating internal “certainties” periodically and implementing more nuanced, customer-centric strategies can yield better long-term results.
Gareth Cunningham joins Tessa Burg on the Leader Generation podcast to challenge the notion that SEO is dead due to AI advancements. Gareth, a search expert, argues that the integration of AI into SEO is not entirely new. Google already uses AI and machine learning to optimize search results, detect spam, and match content with search intent. He views AI as an enhancement to SEO rather than its replacement.
Wade Perry joined Susan after his first annual Coventry Summer Jam in Littleton, Colorado. He goes through the expense and return of this event. The expense is all under marketing; the return exceeds what he had hoped. This event benefitted the School of Rock in Littleton. They raised enough for ten scholarships. Seeing and hearing everyone enjoying this event in their local park was the best gift. Listen to this to hear how a small business or two can align with a charity to give so much to a community overall and directly to a charity. It wasn’t that hard. They are already talking about next year.
Matt’s guests are Mike Esterday, CEO & Partner at Integrity Solutions, and Derek Roberts, CEO of Roberts Business Group, co-authors of their new book, Listen to Sell: How Your Mindset, Skillset, and Human Connections Unlock Sales Performance. Tune in to learn about The importance and art of active listening in sales. The role of preparation in sales, with examples. The power of validation in sales. The relationship between emotional intelligence and sales success.
Fr. Bill had a simple message. God does indeed care, and that, in both your darkest moments and your greatest triumphs, I AM is with you always.
