Helen Fanucci, CEO and Founder of Pipeline Power, continues her role as host in this illuminating conversation with Chris Beall. We’re picking up where we left off, unraveling the mysteries of dormant leads and exploring their untapped potential. This episode delves into what Chris calls “Lazarus leads” – those seemingly dead opportunities that can be resurrected for massive value. As Helen astutely observes, “It’s not 16 billion of value. It’s 16 billion of wasted ad spend piling up.” Get ready for eye-opening insights and innovative strategies that could revolutionize your approach to inbound leads, potentially doubling your Return on Ad Spend. This conversation is packed with game-changing ideas for sales leaders, CSOs, and CEOs looking to transform their sales strategy.

This is a quarterly recap of our top episodes on Success Beneath the Surface. You’ll hear some of the highlights from several guests. From Bob Roda, CEO of HemoSonics, a medical device technology company, to Colleen Vacelet, CEO of landscape design firm Intreegue Design, Ryan Clark, co-founder and CEO of staffing and recruitment firm PeopleShare, and Will Bowie, founder and CEO of Empower Construction, a utility construction firm in greater Philadelphia, just to name a few. Will’s mother summed up what made every episode this quarter a compounding message of the power of being intentional. She inspired Will and his brother to be intentional about being the best at whatever they did, whomever they became. And Will showed up just like all the other guests this quarter with capability, confidence, and purpose. Take a listen to some of the highlights.

In this episode of Leader Generation, Tessa Burg and Patty Parobek talk about developing AI policies that balance innovation and responsibility. They discuss how companies can move beyond inconsistent AI adoption and fully integrate AI solutions to enhance efficiency, creativity and growth. Patty also explains how setting clear policies and governance can actually accelerate AI adoption rather than hold it back. This episode offers practical steps for marketers working through AI challenges to help them build policies that promote responsibility, inspire trust, and encourage innovative use of AI across teams and customer interactions.

Join Susan Finch and Lany Sullivan in this eye-opening, rant-filled episode of Rooted in Revenue as they dive into the crucial topic of intellectual property. Discover what IP means for your business, how to protect your creations, and why holding someone’s intellectual property hostage is a major business faux pas. Whether you’re a content creator, business owner, or working with contractors, this episode offers valuable insights to help you navigate the complex world of IP.

It’s time for those end-of-year team events. Hey, it would be great to do these throughout the year. Susan was joined by Keri Banghart from Microsoft’s Corporate, External, and Legal Affairs team in Seattle. Keri recently organized a blanket-making event for her team as part of Microsoft’s annual giving campaign. We’ll discuss how they set up the event, its impact on local and remote team members, and the creative ways they’re supporting their community. Keri shares insights on coordinating volunteer efforts in a large corporation and how these initiatives foster team bonding while making a difference. They also explore the power of hands-on volunteering and its ripple effect in raising awareness for local needs. Join us for an inspiring conversation about corporate giving, community impact, and the joy of creating comfort for those in need.

Underwriting Management Experts is a full-service stop-loss provider that prides itself on disrupting independence, flexibility, and innovation. As we head into 2025, Vince Lewis, Chief Sales and Marketing Officer at UME, joins the show to discuss UME’s new captive product Sapient Health set to launch at the beginning of the year!

Fr. Bill came back from a retreat energized and humbled. He told his parishioners, “Take a moment this week and ask yourself: ‘What is one thing standing between me and a deeper relationship with Jesus? What is one thing that I am lacking?’ Then, take a leap of faith and surrender it. Wait and watch as joy, like a hidden treasure, reveals itself to you in unexpected ways.

We hope you enjoy these and the rest of this week’s playlist.

 

Market Dominance Guys hosted by Chris Beall, CEO of ConnectAndSell, and Corey Frank, CEO of Branch 49

Guest Host: Helen Fanucci, Founder/CEO, Pipeline Power

EP246: The $18 Billion Resurrection: Harvesting Value from Dormant Leads


Success Beneath the Surface from Chief Outsiders, hosted by Deborah Fell

Guests: Clay Spitz, Bob Roda, William Boeiw, Colleen Vacalet, Ryan Clark and James Hyman

Ep78: The Power of Being Intentional – Top 10 Episodes 24Q3


Leader Generation from Mod Op hosted by Tessa Burg and Cheryl Boehm

Guest: Patty Parobek, Vice President of AI Transformation at Mod Op

EP97: Creating AI Policies That Promote Innovation & Trust


Rooted in Revenue hosted by Susan Finch & Lany Sullivan

IP in the AI Age, IP Ransom, and Safeguarding Your Business IP Assets


All-Volunteer, All Heart from Binky Patrol Comforting Covers for Kids

Guest: Keri Banghart from Microsoft’s Corporate, External and Legal Affairs

EP70: Microsoft Stitching Together Corporate Giving and Community Care


Sales Pipeline Radio from Heinz Marketing, hosted by Matt Heinz

Guest: Mark Nardone, CMO at PAN

How Data and Storytelling Impacts All of Sales, Brand and Marketing


The Granite List Live from Connect Healthcare Collaboration hosted by Sally Pace and Leigh Dill

Guest: Vince Lewis, Chief Sales and Marketing Officer at UME

Empowering Ownership with Sapient Health


Know, Grow, Go! from Holy Trinity Catholic Church in Beaverton, OR – Fr. Bill, Fr. Anthony, Deacon Brett

Joy Revealed