In this episode of Market Dominance Guys, Chris Beall challenges conventional wisdom about pre-call research in cold calling. Drawing from a recent real-world experience, Chris dives deep into the mathematics and psychology behind sales conversations. Is extensive research before each call genuinely beneficial, or could it hinder your team’s effectiveness? Chris presents a compelling case that might surprise even seasoned sales professionals. He explores the delicate balance between being informed and being presumptuous and how this impacts your prospects’ crucial emotional journey. Whether you’re a sales trainer, leader, or CSO, this episode offers fresh insights that could revolutionize your approach to cold calling and discovery meetings. Chris breaks down the true goals of these interactions and provides a framework for achieving them more efficiently.
Creating a workplace that feels like home while embracing discomfort for growth – these seemingly contradictory ideas form the core of today’s commentary. We’re revisiting Deborah Fell’s conversation with Colleen Vacelet, founder of Intreegue Designs and CEO of Order Green Supply. Colleen shared her unique approach to building company culture, emphasizing the importance of creating an environment where employees genuinely want to spend their 40 hours each week.
Discover how AI can transform your marketing strategies. Liza Adams, one of Pavilion’s 50 CMOs to Watch in 2024, joins Tessa Burg to share how AI enhances strategic value and deepens market insights. They highlight the shift from broad to targeted marketing strategies, emphasizing the importance of data quality and ethical AI usage. Liza stresses the need for quality data and education to use AI effectively. Listen now to hear how to harness AI for personalized, human-centric campaigns that build trust and drive sustainable profitability.
Steve Hazelton, CEO of Sturdy.ai, challenges the norm of churn prevention, advocating instead for organization-wide retention strategies. He joins Susan Finch on Rooted in Revenue. He introduces Sturdy.ai, a tool that consolidates fragmented customer data into actionable insights. Hazelton reveals counterintuitive truths about customer loyalty, such as why complaining customers often stay longer. Steve explains how to transform scattered emails, chats, and support tickets into a unified customer intelligence system, enabling every team member to contribute to retention. This episode offers practical strategies for leveraging data to enhance customer relationships and drive sustainable growth, making it essential listening for CSOs and customer success leaders aiming to revolutionize their retention approach.
Fr. Anthony challenges his parishioners. Let’s set the world on fire for the Lord through His presence in you, the living and walking Tabernacle, through the fire and power of the Holy Spirit! Be Christ-like to others so that they may come to know Him and His presence in the Eucharist and be transformed.
