In the old days, sales was generally a “hit and run” affair. You’d probably never see your customers again once the sale was made, so there was little reason to provide true value in a product or to develop and maintain a relationship with a customer. But in the modern world, most of us want to sell our customers an upgrade or an add-on or a renewal. Elena T. Hesse, Vice President, Operations – Tax & Accounting Professionals at Thomson Reuters joins Chris and Corey. Mike Adams joins John Adams are here to explain the difference a great story can make, and the effects storytelling has on the brain… and your sales. You do not want to be on the other side of a recession because when interest rates fall, demand will spike again! We simply do not have enough inventory to satisfy that demand once it comes. So while your rate may be lower, the competition will ramp up, Nicole walks you through what’s coming. Leigh and Sally welcome Amanda Foley from 3P Risk Strategies Employee Retention Tax Credits Explained on The Granite List Live. Jeanne Hopkins is joined by Jaclyn Giordano, Head of Demand Success and Analytics at OneScreen.ai. While you’re being the superhero your customer needs, you also have to prioritize your own wellbeing and take that yoga break. Fr. Dave winds up the playlist this week with a reassuring message, Everything’s okay because I am with you.”