Cold-Call Kiss of Death, Lender Letters, Win At Retail In The Changing CPG Landscape
During a discovery call, marketing language, also known as “selling your product or service,” is entirely appropriate. But if you foolishly use marketing language during your first conversation with a prospect — well, that, my [...]
Slapstick, Functional Medicine, Unquenchable Joy, Level 5 Papercuts
Humor and humanness can be a strong connector when establishing trust. Chris and Corey say that there are two top cold-callers - Cherryl Turner and their guest, James Thornburg. You'll want to tune in to [...]
Juicy Bar Stories, Using Intent to Find In-Market Leads, Predication of Health Problems
How’d you do on your last cold call? Can you detect when you’re off your game? Or are you still trying to figure out what techniques are needed to have a successful sales conversation? Listen [...]
Tonality in Sales, Managing Burnout, Corporate Athletes, and Juicy Bar Stories
Today's playlist is filled with sage advice, more than usual. I'm always telling my son that it's not WHAT you said, but HOW you said it that ticked me off! Jason Bay brings tonality into [...]
Being There For Your Customers, Markers to Assess Heart Health, Short Term Rentals
Our editors tell me they learned a lot from this week's playlist. Start it with Being there for your customers with Corey, Chris and their guest, Matt McCorkle. John Asher and Dr. Abid Husain talk [...]
The State of Apprehension, Hidden Fees Revealed, Blending Data with the Whole Person in Healthcare
How do you take a prospect from that state of apprehension, where they fear they’re going to be sold to, and get them to a state of pride, where they are comfortable enough to share [...]