Speaking Gigs vs. Podcasting the Long-term Reach

December 26th|Blog, Resources|

Speaking gigs (on-site workshops/conferences) are nice for a resume, which generally helps you get more speaking gigs, but aside from that, unless you have a booth at the conference, most don’t have a high rate of return. If you are strictly a speaker and your income comes from the actual speaking event only and you [...]

Employer branding, The B-side leadership, IP opportunities, Lowering insurance rates, Marketing in a recession

December 1st|Blog, Funnel Radio|

What helps make someone an effective leader? According to Market Dominance Guys guest, Paula White, the Leadership DJ of Side B Consulting, it’s all about employing a leader’s human side along with their business side when they connect with their team. Using music and musician metaphors, Paula helps leaders discover the aspects of their flip [...]

Embrace, Don’t Edit, the Thoughtful Pause

November 17th|Blog, Podcasting Tips|

Recently we were editing an appearance of one of our hosts on another show. They had edited the episode so tightly, there wasn't even an exhale between the host's question, the guest response and the next question. Realizing sometimes there can be uncomfortable silences between question and answer, and the next question, there is also [...]

Best Sellers in Business Ethics Gift Ideas

November 9th|Blog, Resources|

Whether it's a gift for yourself, someone you report to, or someone on your team, here's a list of Amazons Best Sellers in Business Ethics from the other day. We liked the variety of writing styles in this list and the topics very much and wanted to share it with you. This was a snapshot [...]

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