Paul Roberts Amplifies the Voices of Orange County’s Business Ecosystem OC TALK RADIO FOUNDER DRAWS ON HIS RADIO AND PUBLIC RELATIONS PAST TO HELP TELL LOCAL BUSINESS LEADERS’ STORIES. Roberts’ roots in radio date back to his undergraduate days working for the student-run broadcasting network at the University of Michigan. After earning a degree in [...]
Did your new potential podcast hosting platform tell you how quick and easy it would be to move to them? "Just a 301 redirect or two, update the feed and you're done!" LIES LIES LIES. There are so many more pieces to consider. Before you MOVE your podcast, especially those of you with hundreds of [...]
Checklist first: Do you have catchy titles that give a clue what it is about? Do you have a compelling 150 character description that tells what they will hear, the problem it will solve, and who the guest is? Are you editing so everyone sounds good and you don't irritate listeners? Are your topics and [...]
Depending on the venue you use to host your podcast, you may have additional ways to promote your hosts, major topics, or guests - especially if they are one periodically. Podbean allows for tagging/categories. Libsyn does not. It will all depend on where you host your podcast. If you bring your episodes into your main [...]
9 INSIDE Inside Sales from VanillaSoft hosted by Darryl Praill Guest: Ed Bilat Topic: Increasing Sales Through Storytelling 9:30 Market Dominance Guys from ConnectAndSell hosted by Corey Frank and Chris Beall Topic: The Problem is Making Your Numbers - Why CEO's Should be Selling 10 WVU Marketing Communications Today from West Virginia University hosted by [...]
Add your podcast as a part-time position on LinkedIn. If you are putting an effort into your podcast, you should be proud of it. Add it as a position with the branding and link. Take the opportunity to describe the show and let it show how enthused you are. This will notify all of your [...]
Podcast Frequency is a Balance Between Too Few and Just Right For this article, I offer opinions on helping you decide the frequency of your podcast. We will talk about the various pros and cons, time commitments, and the balance between the need to reach an audience and produce useable content. It’s said that the best [...]
We are all familiar with all that is wrong everywhere. Enough. Let's be part of the solution and use the power of our mic and audience to bring to light the good that is happening. I was thinking about the businesses that are actually benefitting through these recent crises. They didn't cause COVID-19, but they [...]
Aside from having a great title that is no more than 65 characters in length, and lots of subscribers (a very big deal), a very important part of the draw to and listeners for your podcast is the program description. Molly Beck (see link below) says it has to be: Explanatory Search Friendly [...]
Funnel Media Group would love to produce your podcasts for you to promote through our Funnel Radio channel, streamed content and more. Our shows are primarily geared for B2B. But before you decide whether you want us to do it, or even if you want to try to do this yourself, there are a couple [...]