From Cold Calls to TikTok: Inspiring Marketing Stories and Insights

March 23rd|Blog, Funnel Radio|

In this third installment of our Road Trip visit series, Corey and Chris join Helen Fanucci and the team at Branch 49 as they discuss trust-building, gratitude, and top-of-the-funnel strategies. Helen Fanucci shares her experiences with cold calls while using ConnectAndSell, adjusting her approach to engage prospects effectively. Her customized calls-to-action cater to each prospect's [...]

Surfboards, Machine Learning, Family Dynamics in Business, and Foundations of Business

March 16th|Blog, Funnel Radio|

As our Market Dominance Guys continue this road trip book signing tour with Helen Fanucci, Chris emphasizes the significance of practicing sales conversations in order to become a high-performance salesperson, with the script being the key to unleashing creativity in sales. Helen tells the story of her experience cold-calling using ConnectAndSell, a script, and how [...]

Top Ten Episodes – Lead(er) Generation – 2022

February 24th|Blog, Show Highlights|

#10 - Can ABM Strategies Improve Lead Generation? When it comes to B2B sales and marketing, account-based marketing (ABM) is a hot topic. That’s because a buying group is typically made up of 6-10 people who must collaborate to make final enterprise decisions. How can you use ABM to target the decision-makers on specific accounts? [...]

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